Social marketing analyzes the demands of your target audience to re-evaluate business plans and create content. Success with social media requires an online presence that actively engages customers. Small businesses know this and use Facebook, Twitter, Instagram, Tumblr and Pinterest as platforms for social marketing.
This tells you what you need to know about social media sites and how to properly maximize your content for each one. By using relevant icons, text, lines and a pleasant color palette, you can capitalizes on the simple and straightforward design.